Digital Marketing

Why do you need
an online marketing strategy?

Creating a digital marketing plan will help you define your goals, understand how to engage your target online audience, establish the actions you need to take to market your business digitally and measure the effectiveness of those actions.

The more people that find your message, the more business opportunities you will have. To increase your online visibility, we’ll focus on frequency and consistency, publishing content as frequently as possible to connect with your target audience regularly.

With a clearly defined target audience, it’s easier to establish how to market your company. Create buyer personas to determine, amongst other things, who has a need for your product or service, who’s most likely to buy it, how your product or service will fit into your target’s lifestyle and how and when will your target use the product.

What message do you want to convey to your clients? You only have seconds to get their attention, so you need to make sure that you’re clear about your message, so that you can integrate it into all of your online activities.

Branding is necessary for long term business success. Consumers may or may not remember a product or service, but are most likely to associate brands with their shopping experience. Through online channels, you can advertise and create memorable user-experiences which add to brand building. Remember, branding isn’t just selling a product or service, it is a combination of consumer engagement, pre and post-sales services, value-for-money and more.

A digital marketing plan can give you a head start and let you expand your business. Especially for small or medium sized businesses, digital marketing offers greater opportunities to build a brand, reach out to potential customers and ultimately, increase sales.

Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.

Philip Kotler

What can I provide?

I’ve been working in the online world for more than 7 years, constantly changing and adapting my skills to match the current trends.

Online marketing is so much more than just selling. It’s about people, technology and creativity. It has almost limitless possibilities, and the challenges (and also the rewards) have never been greater.

Gone are the days of one-size-fits-all. Today’s digital marketing means custom fits and tailored products. My marketing strategies are tailor-made for you, your audience and your market.

Every project I take, I treat like my own. Try to think of me as an extension of your in-house marketing team. I’ll be with you every step of the way to success.

Want to know more?

Let's talk!
adminDigital Marketing